Tutorial

This is an introduction about how to generate and get traffic - visitors to your site. This will be continued in several parts. I will explain the basics. In part 2 and above I will get into more detail and give you examples, tips, and resources where you can begin to generate free traffic right away.

Overview:

Everyone wants visitors and traffic right? Whether you are using Boonex Dolphin or another CMS system. I think the overall goal is to get people to drop by see and see what you have to offer. Hopefully even join.

If your site is brand new you obviously have some work ahead of you. I think some people assume that if they create a website people will somehow instantly flock to it. Well this just doesn't happen over night, and not with a little effort on your part. If you build it, they won't necessarily come. At least not without a little help and effort from you.

If you don't have the time and you can afford to pay someone then there is less effort and work on your part involved. You still need to do some work, but not as much. If you are thinking about going this route, then be sure to do your homework. There are plenty of companies and individuals more than willing to take your money and run. There are lots of self titled and proclaimed experts in the field out there that are anything, but experts or professionals. So be careful!

If you do have the time or you just don't have the money then it's a little more time consuming, but it can be very rewarding.

You really need to put some time into your site. For starters it won't do you any good if you don't have any content posted. People won't stick around long if there is nothing there, and they certainly won't join for that matter either. So get busy and add some quality content that people might actually be interested in reading and seeing. Don't post 1 or 2 liners and call it content. That is less than what I would consider quality. You want visitors to come back for more so put some effort into this.

When writing or posting anything, at least in the beginning try and stay on topic of what your site is about. Think about if you were searching google for your blog, article, picture, video, forum topic or title, etc. what would you actually type into google, and what do you think someone else would actually type into google search.

So for example if your website was about Golf you might write a blog or article about how to improve your golf swing. You would want to give the article or blog a title that is catchy, key-worded, and something people would be searching for in google. You might give it a title like "Tips to Improve your Golf Swing".

If it's all about golf tips maybe the title would actually be "Free Golf Tips To Improve Your Game" or "Golf Tips and Resources". You get the idea.

Then when you write the blog or article you toss in keywords that you think are related to "Tips to Improve your Golf Swing". You would want to mention Golf, Golf Swing, Golf Tips, Improve, Improve your swing, etc. that type of thing. Don't go overboard.

Basically you want to really build up content. Same thing with photo's, your forums, videos, whatever you have enabled.

You need to focus on optimizing your site for the search engines. Most importantly Google in particular since Google can and will send you the majority of your search engine traffic.

I do recommend that you change the Orca Forum title. Orca needs all the help it can get and the default title just isn't optimized or search friendly. You probably won't get very good results in the search engines for your Orca Forum no matter what you do with it, but changing the title will help a little.
See this article how to change the Orca Title


Very Important:
Site Title - 150 characters
Page Title (blog title, article title, picture title, video title, etc.) - Probably the most important!
Posted Content Keywords (content should be keyword optimized)
Tags (Use Dolphin Tags feature. These don't provide as much weight as the above, but it may help a little)
Meta Tags (I don't believe Google puts as much weight on meta tags as it used to, but use them since they are there) - 10 keywords/keyphrases characters?
Sitemaps (Submit a sitemap to Google Webmaster Tools, Yahoo SiteExplorer, and MSN (live/bing). (you should have and keep an up-to-date sitemap) (see this article: Create and Generate Sitemap Files for your Site)


If your site is new it takes a while to get the search engine spiders to come and visit. They like fresh new content.

So if you have 5 or 10 new blogs, articles, pictures, etc. to post rather than post them all in one day spread them out over several days. This way it looks like you are adding new content regularly. If you post 5 or 10 all at once and then have nothing new for a month it will look like your not active to both visitors and the search engine spiders. It would be better to make posts every 2 to 5 days so they are spread out instead. If you have more consistent content to post, by all means do it.


Now that takes care of some of the optimization, but that still won't make a lot of people come and visit. If your website is new it may take a while for the search engines to index your pages. Submitting your sitemap mentioned above can help.

You really need to get your link out there so not only Google will find it elsewhere and come visit, but so others will too.

This is a lot simpler than most people think. Many people seem to think you need to contact other website owners and ask them to exchange links or something complex and complicated. This is not necessary, and generally it's too time consuming and a waste of time anyway.

You can easily get your link out there fast and free. However, there are certain types and places that will help you a lot more than others in Google's eyes. While getting your link out there is good, it is better to focus on what Google likes at least in the begging. There are many places you can post your link, but not all of them are what Google prefers and plenty are just a total waste of time, as they won't do much good. I'll explain in part 2 and above what Google likes, and which can benefit you the most.

You want to appear in Google Search Results on the first page right? Everyone wants the top position, or first page preferred.

So how do you do that, rather than position number 100 on the 10th page?

This can actually be much simpler than you think if you know what you are doing and put in the time to make it happen.

I will show you how you can potentially get into the top 10. This dependant on how much work you put into it, how determined you are and what your website is actually about.

Some of what I will be covering in Part 2 and above:

  • How you can get a new page indexed quickly by Google.
  • Where you can add your website to drive traffic.
  • Basic methods to increase your Google Page Rank.
  • How you can check to see if your work is paying off.
  • And much more!


Check back for Part 2 soon.

 
Written By
Tutorial by: Jeremy LeSarge (AKA Ray)

I am the owner and administrator of DialMe.com. I write Tutorials for Boonex Dolphin as well as tips and resources surrounding website programming and development. I enjoy working with WordPress, SEO, and Web Hosting / Servers. I also maintain a WordPress Blog here on this site where you will find a variety of technology and webmaster resources.

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